VidchopVideo Marketing

Deconstructing the Success Science of Cute Girls Hairstyles – Vidchop Ep. 1

By May 1, 2017 July 17th, 2017 No Comments

Announcing the first episode of Vidchop!

This has been in the works for a long time and we’re thrilled to be finally bringing it to you.

Vidchop is where we chop up some of the best YouTube channels to show you what they do right and how you can use their tricks to grow your channel and be successful on YouTube.

The first channel we’re chopping up (The Inaugural Chop) is Cute Girls Hairstyles.

If you enjoy this video, please share and help spread the word about this new series, and visit Cute Girls Hairstyles to get more inspiration.


The lowdown:

They hook the audience from the beginning by showing the final product of what you’re going to learn about. They don’t even show their brand until people¬†know what the video is about and the hook is established.

They introduce the video with a friendly and positive demeanor that helps viewers to form a relationship with them.

They start by telling people what they are going to learn so that expectations are set and provide clear, focused, and easy to follow instructions with quality lighting and production.

They tell their viewers to to click the bell, cards, end screens and based on engagement this is very effective.

They have Power Hours where they answer comments for the first hour a video is live, helping to build a community around the channel.

The titles, tags and overall optimization uses a nesting strategy of main keywords like “hairstyles for school” combined with more specific information like the name of the hair style.

The word “hairstyle” is everywhere in the metadata.